Marketing Campaign Planning: Everything You Need to Know (Template)

Marketing campaign planning is a complex process. Delivering one consistent message across multiple channels to reach your audience isn’t easy. Without smart strategy and sound processes in place, it can quickly become a disorganized mess. In this post, you’ll learn how to map out successful marketing campaigns. From planning to execution, you’ll keep everything on track to guide your organization or client toward success. First, we’ll walk through how to build a marketing campaign creative brief, outlining your strategy for client or supervisor approval. Then, we’ll show you how to map out a marketing project timeline for your campaign. …

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